Who is App Advisory Plus?

App Advisory Plus is the UK's leading independent directory of accounting integrated Apps and software platforms with a highly engaged audience of accountants and individuals who are looking to review and recommend accounting integrated Apps and software platforms.

Built by the team at Farnell Clarke, App Advisory Plus was developed to fulfil a need that so many accountants and businesses have - what Apps fit my client's or my own needs?

Our directory covers over 500 Apps that are integrated to one or more of the major cloud accounting platforms including Xero, Sage and Quickbooks Online, meaning our users can find and compare Apps from the whole marketplace, all at once. Our free to use and free to list directory allows users to review and compare Apps across 50+ categories and over 60 business types quickly and easily. Registered users can then create white labelled reports recommending Apps to their SME and corporate clients.

How we help accountants

As a trusted source of information on Apps and advising on Apps we are helping accountants to:

  • Find the right Apps for them, with better searching functionality and comparative information, backed up by knowledge, articles, and helpdesk support.
  • Build and save the App Stacks that work for them and their clients.
  • Get on-demand, independent support to help them understand the Apps and workflows that will apply for specific cases.
  • Understand the processes they need to put in place to successfully use Apps and deliver App advisory services to clients.

Our users trust us to help them find the right Apps for their and their client's needs.

More than just a directory!


As well as the online directory we also send regular newsletters packed with the latest news.


We also run regular webinars giving you the latest in thought leadership from the leading app players in the market helping you stay ahead of what's happening in the world of accounting Apps and software.

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